WordPress Plugins That Benefit Your SEO – Part 2
Welcome to my multi-part series on WordPress plugins! In part 2, we’ll discuss plugins that will allow you to properly track visitors to your website.
In my last post about WordPress SEO plugins, we talked about “All in One SEO Pack”, “Akismet”, and “Google XML Sitemap”. Adding these 3 plugins to your WordPress website is the easiest way to prepare it for SEO. So what happens now? Once you’ve got it ready for SEO, it’s important to keep track of your visitors. After all, what’s the point of SEO if you can’t see the results? Here are 3 more plugins you can use to integrate your existing tracking accounts.
Super Simple Google Analytics
Google Analytics users should be glad to know that there are many plugins available for inserting your tracking code. However, finding one that does the job right can be tricky. Super Simple Google Analytics is as simple as they come. While other Google Analytics plugins load their arsenal with features, and features for their features, this plugin stays simple and easy. Enter your Google Analytics tracking ID, and you are done. You also have the option of choosing to place your tracking code before the closing “head” tag or before the closing “body” tag. You can even disable tracking visits from administrators of your website. [Link]
Piwik is a fairly popular, open source, self-hosted tracking system. An alternative to Google Analytics, Piwik users maintain their own data and track much of the same information that Google Analytics does. If you’re a Piwik user, there’s a great plugin for automatically inserting the Piwik tracking code. WP-Piwik is easy to set up once you’ve installed the plugin. Simply enter the URL to your Piwik installation as well as the API Auth token generated through the Piwik interface. There are also several other options for altering the tracking parameters once you’ve set it up. Another great feature is the ability to view statistics within your WordPress dashboard. [Link]
WassUp Real Time Analytics
What if you don’t use Google Analytics or Piwik? No worries. WassUp Real Time Analytics solves that problem. This analytics platform hosts itself on your WordPress website and keeps track of visitors in real time. “WassUp provides flexible, easy-to-read views into your visitors data that is customizable by time periods, visitor types, search keywords, and much more.” The only drawback to using this system applies to websites with small database space. While it’s not a common problem for most web hosting packages, it’s always good to check before installing a plugin as server intensive as WassUp. [Link]
Tracking your visitor data is important. If you are using any form of marketing whether online or offline, your results will be reflected through visitors to your website. By analyzing the data, you can determine if your marketing efforts are successful or failing.
This concludes part 2 of my series on WordPress plugins and stay tuned for part 3. Thanks for reading!